International Management Essay Example | Topics and Well Written Essays - 500 words

International Management - Essay Example The key opinion/position or argument of the author is that it is essential for EU to take advantage of the potential opportunities of the Southeast Asian region if they are to maintain their global trading power. Therefore EU has to strengthen its linkages with the region to counter the regionalism taking place. He argues that those firms placed within the Southeast Asian region in the form of Multinational operations, International Joint ventures and other forms of FDI, stands to gain favourably from the opportunities emerging from the regionalization process taking place in this part of the world economy. It is him opinion that by taking advantage of the simultaneous drives of these nations to attract FDI ventures that target outward bound export activities, EU firms can capitalize on these trends of regionalism. Southeast Asian region is growing at an average rate of 7.2% compared to 2.4% of EU and these growth markets offer high potential. The techno industrial capabilities of the countries in the region have developed to match those of the EU countries. Countries such as Australia and USA are benefiting form the regionalism taking place through its linkages to the region in terms of APEC and will benefit from the overlapping member relationships of APEC and ASEAN. Those EU firms that have achieved the â€Å"insider† status by locating themselves within the region has benefited by being able to compete effectively not only in the host country market but in export activities to all other nations in the region, compared to outsider firms in EU as well as other nations in pacific rim and USA. If EU firms are to take advantage of the impact of regionalism, by countering negativities and maximising opportunities, they can do so by locating themselves within the region, especially the Sub Regional Economic Zones which operate on interlinked business relationships. Although

Week 9 assignment paper Essay Example | Topics and Well Written Essays - 500 words

Week 9 assignment paper - Essay Example The public image of the company is paramount in keeping its customers and retaining its value. People arrive at the decision to purchase goods and services based on personal values. If the company projects the image consistent with public values, then sales may be expected to go up, as well as revenues and profits. This leads to a more valuable company through increased ROI for investors. However, companies negatively perceived are shunned and sales suffer. One need only look at Nike and Gap when news broke out that they outsourced products from child labor and sweat shops in Asia (Thottam, 2005). St. Jude Medical, my organization, is perceived as a reliable provider of quality medical goods, with a solid reputation in corporate responsibility. An organization with a high employee retention rate keeps its trained and skilled workers for a long time. The organization gains the benefit of their long-term experience and expertise, and avoids the cost of having to train new employees frequently. A high turnover rate reduces profitability because of the time new hires go through their learning curves, and the disruptions in the production schedule because of vacancies. Besides, one must â€Å"employ the market† to best serve the market (RBC, 2012). At SJM, employee turnover rate is low, and retention high. Of course, positive news breaks about the company are always welcome, and in the case of negative news, SJM, a Fortune 500 company, has its crisis management team to pre-empt the worst effects. The key to the crisis management plan is prompt, transparent communication with the public. SJM does not rely on PR or window dressing. Instead, its 16,000 engaged employees worldwide become the company’s spokesmen and uphold its brand name, by their own testimony and endorsement. Finally, SJM counters bad news by its good quality products. Yes, D&I practices at SJM develop a sense of community. The organization